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"Thank you very much. It was a pleasure working with you. I can't tell you how many things I've learned about websites and their functions thanks to your advice, tips and hints. Bottom line, your work is fantastic and promptly handled."

Christian Munoz, Inventory Administrator       Mirrors Plus        

 

Does your website work? The Basics:

I am not asking does it look good. I'm am asking:

Is your website listed on Google, Yahoo and Bing? If it is listed, can it be found on the first page for your desired search terms or keywords?

Are you getting traffic to your website resulting in sales?

Websites MUST consist of BOTH design and search engine optimization (SEO). They are connected at the hip. They must work together or your website will not work at all.

In designing a website, optimization must be taken into consideration, although many "designers" don't seem to know even the basics to achieve placement in the search engines immediately. We DO!  We have been making websites work since 1995 and are experts at what we do.

Does your website work? Advanced:

Organic traffic that only SEO (Search Engine Optimization) can provide, is the most targeted, least expensive, and highest converting form of traffic you can get to your website.

Beyond SEO are Paid Search Advertising and Social Media Marketing.

Paid Search Advertising

Every major search engine with significant market share accepts paid listings. This unique form of search engine advertising guarantees that your site will appear in the top results for the keyword terms you target within a day or less. Given this, paid listings are an option that should be explored by site owners who wish to quickly build visibility. They may also be a long-term advertising option for some. Paid search listings are also called sponsored listings and/or Pay Per Click (PPC) listings.

Social Media Marketing

Social media sites are among the most popular places to visit online. From social networks like Facebook and Twitter, to social news sites like Digg, there are many ways to participate in meaningful ways and grow your business at the same time.

First you need to consider if you need to be on Facebook? Social media success begins by defining what you specifically want to accomplish: Customer Service, Promotions, Announcements/news/updates, Advertising or just getting more company exposure.

If you want to reach Generation Y, social media is probably the most efficient way. Think Facebook’s targeted advertising...

Are we social media "experts"? It’s impossible to claim that label in something that changes so radically and so swiftly so often. That said, be assured though, we are VERY experienced and knowledgeable in this new field of Social Marketing.

"If you do it online, it's social media. Do it offline and it's a BBQ or cocktail party or movie night or just plain life in general." (Overheard on LinkedIn Social Marketing Thread)

 

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